Draft for review. This document is a starting template. Replace every [bracketed] placeholder and have it reviewed by qualified legal counsel before you rely on it. It is not legal advice.
Effective date: August 10, 2026
1. The Headline Disclaimer
PriceCreeper.com is an independent publication. We are not affiliated with, associated with, authorized by, endorsed by, sponsored by, or in any way officially connected with any merchant, retailer, brand, studio, streaming service, or park operator referenced on this Site.
All product names, brand names, trademarks, service marks, trade names, logos, and registered trademarks are the property of their respective owners. Their use on this Site is for identification and descriptive purposes only and does not imply any affiliation with, endorsement by, or sponsorship from the trademark owner. The official website of any company referenced here can be found through a search engine or by visiting the company’s own domain directly.
2. Why We Use Other Companies’ Trademarks
PriceCreeper tracks and reports the prices of products and services sold by third parties. We cannot do that without naming them. U.S. trademark law recognizes this through the doctrine of nominative fair use, which permits use of another’s mark to refer to that party’s actual goods or services where:
- the product or service is not readily identifiable without use of the mark;
- only so much of the mark is used as is reasonably necessary to identify it; and
- the user does nothing that would suggest sponsorship or endorsement by the trademark holder.
3. Our Self-Imposed Rules
What we do: use brand and product names in plain body text only, in the same typeface as surrounding text, solely to identify the item being priced; display the non-affiliation disclaimer in the footer of every page; use our own photography, charts, and original copy; use network- or merchant-supplied creative only while a program relationship is active, unmodified, and within the license granted; attribute and timestamp prices; and correct or remove material promptly when a rights holder raises a legitimate concern.
What we do not do: use any third party’s logo, wordmark stylization, character imagery, mascot, corporate typeface, trade dress, or color scheme; register or use any domain, handle, app name, or email containing a third party’s trademark; use the words "official," "authorized," "approved," "partner," or "endorsed" in connection with a third party’s mark; bid on third-party trademark terms in paid search; use trademarked terms in metatags or hidden text to divert traffic; sell any merchandise; reproduce a third party’s marketing copy or imagery; or present ourselves as a customer-service, booking, or ticketing channel for any third party.
4. Third-Party Creative Assets and Affiliate Program Licenses
Where PriceCreeper participates in an affiliate program, we may receive banners, logos, product images, and copy through that program’s creative library. The license is limited to promoting that specific advertiser, for the duration of the active relationship, in unmodified form. The assets are not ours and are not sublicensable. When a program relationship ends, we remove the assets — including from archived posts — and we maintain an internal register mapping each asset to its source program for exactly this purpose.
5. Price Data, Facts, and Database Rights
Prices are facts, and facts are not subject to copyright protection no matter how much effort went into gathering them. What we do claim is copyright in the selection, coordination, and arrangement of our data, our charts and their design, our analysis and commentary, and our source code (see our Copyright & DMCA Policy).
If you are a merchant and would prefer we source your pricing through an official product feed or API, email info@pricecreeper.com with the subject "DATA SOURCE" and we will work with you.
6. Our Own Marks
"PriceCreeper," "PriceCreeper.com," and the PriceCreeper logo are trademarks of Price Creeper LLC. You may refer to PriceCreeper by name in plain text when writing about, reviewing, or linking to us, and use our name in a factual attribution alongside a permitted chart or excerpt.
Without our prior written permission, you may not use our marks in any domain name, social handle, app name, or business name; use them in a way that suggests we sponsor or are affiliated with you; alter our logo or use it as part of your own; use our marks in paid search or as a metatag; or imply that our price data validates or guarantees your pricing. Requests: info@pricecreeper.com, subject "BRAND USE."
7. If You Are a Rights Holder
We would rather fix a problem than fight about one. If you believe PriceCreeper is using your trademark, trade dress, product imagery, or copyrighted material beyond nominative fair use or a license we hold, email info@pricecreeper.com with the subject "TRADEMARK NOTICE" and include your name and role; identification of the mark or work (and registration number if any); the specific URL(s) where it appears; a description of what is objectionable and the outcome you seek; and contact details.
Our commitment: we acknowledge within 3 business days and substantively respond within 10. Where we agree, we correct or remove promptly; where we disagree, we explain our position in writing and engage in good faith. We do not require a formal demand letter to act on a legitimate concern. Copyright takedown notices under 17 U.S.C. § 512 must instead go to our Designated Agent — see the Copyright & DMCA Policy.
8. Rules for Users of This Site
If you submit comments, deal tips, images, or other content, you may not upload logos, character art, promotional imagery, or screenshots of copyrighted works you do not have rights to; impersonate a brand or its representatives; post material that infringes any trademark, copyright, publicity right, or trade secret; or post leaked, embargoed, or confidential merchant pricing. We remove such content and, for repeat conduct, terminate accounts.
9. Changes
We may update this Policy. Material changes will be reflected in the "Last Updated" date and, where significant, noted on the Site.
10. Contact
info@pricecreeper.com. Use "TRADEMARK NOTICE" for rights-holder concerns, "IP — LICENSE SCOPE" for creative-asset questions, "BRAND USE" to use the PriceCreeper name or logo, "DATA SOURCE" for official feeds, and "LICENSING" to license our data or charts. Copyright takedown notices must go to the Designated Agent — see the Copyright & DMCA Policy.